Ed Gyurko on misunderstandings and tactics with Gartner’s Magic Quadrant
In the second of two podcasts Ed Gyurko, European analyst relations manager at Tech Mahindra discusses the Gartner Magic Quadrant with Duncan Chapple, managing director of Lighthouse Analyst Relations....
View ArticleNow online: webinar on getting more value from analysts’ insight
How can firms more effectively buy from analysts and put their insight to work? In a webinar recording now available at http://bit.ly/InsightServices, Lighthouse’s Duncan Chapple and Tony Law from...
View ArticlePodcast: Growing analyst M&A reflects both global and industry trends
After Forrester’s purchase of Springboard Research and PAC’s purchase of Berlecon, it’s clear that the resurgence of M&A activity outside the US is also influencing the analyst industry. However,...
View ArticleLessons from managing international public relations agencies
A key challenge for headquarters communications teams is how to manage national public relations agencies. Few companies with really global business are able to manage their communications with total...
View ArticleLessons from managing international public relations agencies
A key challenge for headquarters communications teams is how to manage national public relations agencies. Few companies with really global business are able to manage their communications with total...
View ArticleNow online: Gyurko and Chapple discuss the Magic Quadrant
What is the Magic Quadrant, and why is it so influential? Why is it so misunderstood? Analyst relations professionals lost answers to these questions earlier this year after an error by Podbean, the...
View ArticleCaroline Dennington previews Forum discussion on AR as a profit centre
One of the things that every AR professional needs to consider is how AR is positioned within their own organisation. IIAR board member Caroline Dennington was one of the first speakers approached for...
View ArticleNelsonHall’s John Willmott on how analyst firms should respond to users’...
NelsonHall’s built an astonishingly strong reputation over more than a decade of research into BPO and strategic sourcing. At the AR Forum on October 3rd, John gave a case study presentation to show...
View ArticleKevin Lucas previews his AR Forum talk on how to boost analysts´ influence
Forrester Research´s analyst relations analyst, Kevin Lucas, will speak at the Analyst Relations Forum on October 3rd to discuss how vendors can boost the influence of analysts over the market. In this...
View ArticleCoffee talk on Wednesday with KPMG’s Michael Myers
Join us on Wednesday 7th for an informal talk with KPMG’s Michael Myers on his career path so far, his current role and the...
View ArticleNow online: Coffee Talk with Efrem Mallach
I was delighted to host a Coffee Talk with Efrem Mallach PhD recently. In the recording, Professor Mallach explains his path into analyst relations....
View ArticleEva Hörtrich on the changes in analyst relations
Eva Hörtrich (@eva_hoertrich) is somebody whom we long wanted to bring into our Coffee Talk series: somebody with long experience and one of the Analyst Relations managers who...
View ArticleMichael Wolf and Scott Santucci on new Kea podcast
Michael Wolf, former VP of Research at Gigaom, and former Forrester analyst Scott Santucci, join us on our new Influencer Insights Podcast to discuss the two...
View ArticleInfluencer Insights podcast: Luxoft leverages AR as force muliplier for success
For this Influencer Insights podcast we are excited to be joined by Patrick Corcoran, Director of Analyst and Advisor Relations at Luxoft. Patrick intensified outreach...
View ArticleReuner, Influencer Quadrant & Vendor Window discussed on podcast
Andrew Reed’s excellent Influencer Insights Podcast has a new episode. Analyst moves get mentioned in detail, which Andrew gets from ARchitect Express (the AR CRM...
View Article
